Achieving Business Excellence with John Spence

The NEW Normal

Just a few weeks ago I had the great honor of presenting a program at the Apple Specialist Marketing Conference. My talk was entitled “The New Normal” and focused on how these folks, who sold such incredible Apple products, could continue to be successful as the realities of business and economics remained in constant fluctuation. The talk was even more poignant given the fact that Steve Jobs had passed away just a week earlier. Here is a very brief excerpt of some of the ideas I shared on how I feel companies can survive and thrive in… The New Normal.


PS – Do not forget that I am participating in this fantastic event…



  1. Love it. You are nimbleous! Fabulous meets nimble! Deb

  2. Mel Tileston says:

    Outstanding. An new word to add to my vocabulary.